Full-Funnel Growth. At scale.
We specialize in ROI-driven paid advertising, powered by AI and advanced buying enablement, helping ambitious brands in competitive markets scale their brand and acquisition campaigns.
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Supercharge your funnel growth
From a multi-platform strategy and high-performing creatives enhanced with AI-driven optimization to scalable user acquisition, we deliver results at every stage of your customer’s journey.
Expand your reach with impactful campaigns delivered directly to relevant audiences.
Engage listeners at scale through streaming, radio, and podcast campaigns.
Capture attention with dynamic DOOH campaigns in high-traffic locations and events.
Our process
01
Discovery & Strategy
We begin by understanding your business goals, target audience, and current performance to develop a tailored strategy.
02
Campaign Planning
We create a detailed campaign plan, setting measurable objectives and outlining channels, creative direction, and performance metrics.
03
Execution & Launch
Our experts and proprietary tools set up, execute, and optimize campaigns across key platforms.
04
Real-Time AI Optimization
Continuously monitor campaign performance, using data-driven insights and AI to make adjustments for maximum ROI across platforms.
05
Performance Reporting
Detailed, transparent reporting keeps you informed on the progress and results, with clear visibility into key performance indicators (KPIs).
06
Scaling & Growth
Based on successful outcomes, we identify opportunities to scale the campaigns, maximizing growth and profitability.
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Discovery and strategy
We analyze your business goals, audience, and current performance across the full funnel — from awareness to conversion — to design a strategy that drives measurable growth.
Campaign planning
We create a custom plan covering the end-to-end customer journey, defining channels, creative direction, and objectives to attract, engage, and convert your target audiences.
Execution and launch
Our experts use proprietary tools to set up, execute, and optimize campaigns across key platforms.
Real-time AI optimization
We continuously monitor campaign performance, using data-driven insights and AI to adjust for maximum ROI across platforms.
Performance reporting
Detailed, transparent reporting keeps you informed on the progress and results, with clear visibility into key performance indicators (KPIs).
Scaling and growth
We identify opportunities to scale the campaigns based on successful outcomes, maximizing growth and profitability.
Nataša Aleksić
Digital Performance Manager @ BalkanBet
“Partnering with roigen you’ll get a highly devoted team and paid solutions allowing you to achieve great ROI at scale.”

“Partnering with roigen you’ll get a highly devoted team and paid solutions allowing you to achieve great ROI at scale.”
Nataša Aleksić
Digital Performance Manager

roigen packages
Find the right fit for your business
For early-stage companies aiming to kickstart consistent lead generation while building brand awareness.
Built for high-growth companies looking to expand reach, strengthen brand authority, and dominance across all acquisition channels
Meet the team
Seasoned experts fueling smarter growth for ambitious brands in highly competitive spaces

Carolina Garcia
Managing Director
carolina@roigen.com

Cezary Jachowski
Head of Performance
cezary@roigen.com

Philip Mahler
Head of Marketing
philip@roigen.com

Sara Culibrk
Account Manager
sara@roigen.com

Jakub Tomczak
Media Buyer
jakub@roigen.com

Jelena Isakov
Sales Executive
jelena@roigen.com

Justina Rutkauskaitė
Senior Account Manager
justina@roigen.com

Roberta Karpovičiūtė
Senior Performance Specialist
roberta@roigen.com
Curious What We Can Do Together?
Find out how roigen can help you reach your goals.
Frequently Asked Questions
Our team brings battle-tested experience from leading global brands across the most competitive verticals—paired with AI-powered tools to optimize your campaigns in real time. The result? Faster reaction times and consistently higher conversions.
Roigen takes a platform-agnostic approach, adapting strategies across multiple channels.This flexibility lets us react quickly to market shifts. The result: better performance without being tied to any one platform.
No long-term commitments required — we work on a campaign basis.To start seeing serious growth and measurable impact, we recommend running a campaign for at least 6–8 weeks. Head to the Commercial Packages section to choose the plan that fits your needs and get started!
A Growth Lead will be your day-to-day partner—driving strategy, leading execution, and bringing years of B2B marketing know-how.
We use two methods for conversion tracking —- server-to-server postbacks and image pixels. Server-to-server tracking offers more accuracy and security.
Roigen can optimize and track up to 5 different goals per campaign.
You can track your campaign's performance via a live dashboard. We will provide access within 48 hours of your campaign’s start.
Roigen primarily works with a last-click attribution model but can adapt to first-click, multi-touch, or custom models based on your campaign objectives and reporting needs.